The global retail landscape is changing quickly and in order to prepare for this new future, it is critical to understand the drivers of change leading to this new environment and the key strategic initiatives retailers & brands will need to undertake in order to win. Many of these shifts are leading to heightened operational complexity, with new requirements for future success. In this session, RNG will detail its forecasts and future view on the retail landscape, addressing three critical topics:
- Ecommerce & Digital Ecosystem Management
Global marketplaces are fundamentally altering the future value chain and retail landscape. These retailers are positioning themselves to take over today’s digital and physical worlds, building digital ecosystems, and integrating new digital platforms to drive customer acquisition and retention. It is now more than ever imperative to understand the elements and revenue streams of the marketplace business models and how they differ from traditional store based operations. We will cover the key characteristics of a digital marketplace, detail how players like Amazon and Alibaba are and will continue to change the game and outline how brands can win in this new environment.
- Demand Generation – Engagement & Retention
Demand generation is transforming through new, fragmenting digital mediums that will drive complexity for marketers in the future. RNG will detail the critical types of digital intermediaries that are reshaping the path to purchase and the impact of these platforms on demand generation in the future. We will highlight implications to & opportunities for suppliers & retailers and discuss the critical levers for engaging and retaining shoppers.
- Supply Chain & Seamless Fulfillment
Supply chain will be the critical growth enabler for retailers and manufacturers in the future. As retailers battle for proximity and to win the last mile, they are building new fulfilment business models that are driving complexity and cost into their organizations. We are moving into a world where promiseable inventory and real time seamless inventory management will be tablestakes. In the supply chain of the future, there will be a need for improved real time inventory forecasting, management and replenishment capabilities. For many retailers and suppliers, the supply chain changes required to win in the future will also require organizational mindset shifts and alignment, as new supply chain business models, technologies and processes will require companies to move away from longstanding, optimized supply chains to new agile, on-demand, real time logistics & fulfilment networks.
Please contact Nicole Gamble at email@example.com or 905-624-9462 ext. 223.
ABOUT THE SPEAKER
Hannah Donoghue leads RetailNet Group’s (RNG) advisory practice, specializing in global retail strategy, e-commerce, and planning. Through her advisory work, she supports global retailers, manufacturers and service providers on custom projects, presentations, and immersion programs focused on the future of retail, retailer growth initiatives and supplier capabilities.
Donoghue also supports and presents at RNG’s executive education programs, which provide strategy and leadership courses through partnerships with leading universities.
Beginning her career at RNG as an analyst, Donoghue leads RNG’s research and forecasts for the Latin America region. She also leads RNG’s college graduate recruitment program, supporting the growth and development of RNG’s analyst team.